Links
The following resources may be useful to LAUNCH participants as they work through the competition. Participants are not required to access, or use, any of the information provided.
Getting Started
Business Plan
LAUNCH Business Plan Questionnaire
American Express Small Business
Business Development Bank of Canada
Marketing
Marketing Research
Canada Business - Market Research and Statistics
Canadian Marketing Association
Canadian Market Research Sources
Venture Capital
Introduction to Venture Capital
Pitching to Investors - Presenting for Results
Tips for the Venture Capital Pitch
General
Canadian Youth Business Foundation's Business Resource Centre
Calgary Technologies Inc. Lunch & Learn Series
Business Development Bank of Canada Tools
Books
Founders at Work: Stories of Startups' Early Days by Jessica Livingston
How to Write a Great Business Plan by William A. Sahlman
Crossing the Chasm by Geoffrey A. Moore
The E Myth by Michael E. Gerber
Good to Great by Jim Collins
The 22 Immutable Laws of Marketing by Al Ries and Jack Trout


